You may have heard some news about Reflex and Australian Paper over the last few days and want to know the full story to make up your mind. We thank you for taking the time as we’re proud of our sustainability credentials, and work very hard on building a sustainable business.

Sustainability means a range of things in our business; including energy and water usage, low impact bleaching technologies, control of emissions to air and water and also fibre sourcing from sustainably managed sources.

Each year less than 0.1% of Victoria’s native forests are sustainably harvested to produce sawn timber for everything from furniture and building materials to fencing and pallets.  The areas harvested are replanted and regrown with the same species that naturally occurred on each site.  Victoria currently has 7.8 million hectares of native forest and 4.7 million hectares or 60% of these are set aside in Parks and reserves.  In total, almost 90% of Victoria’s native forests are either unavailable or unsuitable for timber harvesting.

The process of harvesting for sawn timber creates wood that does not meet the required standards.  Rather than being left as waste, this wood is used to make paper.  We source more than half of our total fibre requirements from plantation wood, recycled pulp and wastepaper from kerbside collections.  We convert all of this fibre into high quality Australian made paper through a series of environmentally stringent and sustainable processes.

For more information on how we achieve sustainable wood sourcing please visit www.ethicalpaperthefacts.com.au